The Philippine government has launched the inaugural Bayanihan Media Awards, which aims to recognize media practitioners who have been instrumental in fostering a culture of volunteerism.
The initiative is spearheaded by the Philippine National Volunteer Service Coordinating Agency (PNVSCA) in collaboration with the Philippine Information Agency (PIA), the Philippine Association of State Universities and Colleges (PASUC), and Mariano Marcos State University (MMSU).
The Bayanihan Media Awards will honor outstanding media practitioners who have exhibited exemplary reporting on volunteerism across print, television, radio, and online media.
In a press conference on August 4, Civil Service Commission Chairperson Karlo Nograles said, “Volunteers are the unsung heroes who work tirelessly to make the world a better place.”
He said it is essential to tell stories about volunteerism across various media platforms to create widespread awareness of the significance of volunteerism in daily life.
Undersecretary Jose Torres, Jr., director general of PIA, said it is high time to recognize the media’s role in advocating for volunteerism, acknowledging their unique position to relay firsthand accounts of volunteer efforts.
Both individuals and organizations affiliated with registered Philippine private news, media, or digital media entities are eligible for recognition.
A Board of Judges, composed of experts from media, academia, and the private sector, will assess entries based on criteria such as quality, effectiveness, impact, innovation, sustainability, and reach.
Entries must be published or released from August 2022 to July 2023, and submitted to PIA Provincial Offices until September 30. The awarding ceremony will take place on December 12.
